You’re Not Being Difficult — You’re Becoming Clear
- Michelle de Villiers

- Sep 17, 2025
- 2 min read
Why Setting Boundaries Feels So Hard (and How to Do It Without Guilt)
Most of the time, when I’m coaching people — especially women in leadership or high-responsibility roles — they’ll quietly admit something like:
“I’m such a people pleaser. I just don’t know how to say no.”
It’s rarely said with pride. More often, it’s a confession. A sense of frustration. Because they know that always saying yes is exhausting — but saying no still feels impossible.
This is a challenge so many people face, even those who are smart, experienced, and confident in other areas of their lives. They’ve built their identity around being reliable, helpful, agreeable. But over time, that turns into being overwhelmed, overlooked, and sometimes — taken for granted.
Sound familiar?
Here’s what I want you to know:
You’re not the problem. You’re not being rude, difficult, or ungrateful. You’re just learning to be clear — with yourself and with others.
In this post, I want to talk about what it really means to become more assertive — and why it’s one of the most empowering skills you can learn, especially if you’ve spent years avoiding conflict or prioritising everyone else.
Why This Shift Feels So Uncomfortable
If you’ve built your life around being the “nice one,” then setting boundaries will feel unnatural at first. You may worry people will think:
You’ve changed
You’re being cold
You’re suddenly “difficult”
In reality, what’s happening is this:
You’re not changing who you are — you’re just stopping the part of you that puts everyone else first, all the time.
And yes, some people may resist. That’s normal. But it’s not a reason to stop.
What You’ll Learn (And Practice) in the Free Guide
To help you navigate this journey, I’ve created a coaching guide that walks you through the full process of becoming more assertive — without guilt, apology, or regret.
Inside, you’ll find:
How to reframe the guilt that comes with saying no
Small steps to start building your assertiveness muscle
Assertive language that’s clear but not aggressive
What to do when someone challenges your boundaries
How to deal with difficult dynamics (like being dismissed by an equal)
Mindset shifts that will help you feel grounded and empowered
This is for you if you’re tired of feeling like people walk over you, and you're ready to show up with more presence, clarity and confidence — in work, relationships, and life.
🎁 Download the Free Guide:
You’re not asking for too much.You’re simply asking to be heard, respected, and taken seriously.
And that starts by taking yourself seriously first.
Let’s begin.
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